Love Is Indeed A Battlefield

February 14, 2011 § Leave a comment


Love Is a Battlefield

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I think Pat Benatar had it right when she sang “love is a battlefield” almost thirty years ago. Love is, and will always be, a space for our hearts’ inner most fears and desires to be won or lost for all to see. Love is just that motivating, inspiring dangerous and sometimes, simply nuts. And Valentine’s Day brings all the vastness of love to a head and often times, leaves some of us out in the cold.

That is, until social media showed up.

What with all the social media marketing efforts flying around for Valentine’s Day, such as being able to send loved ones an Angry Birds – themed Facebook valentine or sending a virtual gift from CBS’s Mad Love Facebook Page, it is easy to assume that Valentine’s Day has lost all of its remaining sentimental value. However, I would argue that social media is actually beneficial for all the lovers (wanna be and otherwise) out there. With tools such as Facebook, TwitterGrouponYelp or even a recent startup (that connects to Facebook to help people find local & gift recommendations that match a loved one’s taste), making plans and sending gifts has become a simplified process. Now, there is really no worry (nor excuse) to not have plans, a gift or even a simple status update to showcase your love for another on Valentine’s Day.

Check out this video from Socialnomics to see just how easy social media has made it for anyone who needs to pull together great Valentine’s Day plans at the last-minute:

So, the next time you are trying to win over a crush’s heart, solidify your love for your significant other or just not feel too lonely on Valentine’s Day, remember that social media is on your side — there to help you make love connections a bit easier to establish.

What do you think? Does social media hinder or help on Valentine’s Day?

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